![]() ![]() Re-alignment seems to be too strong a word for this. This is why she spent election night finding it particularly rich that, after years of trepidation, the cable news set suddenly took care to push back against Donald Trump's consistent claims of voter fraud. Pao, in other words, is someone who knows what it's like to make a tough call in spite of a volatile internet audience. Pao's involvement in this, and other moderation efforts-as well as being one of the few women at the head of a major tech company-made her and other Reddit employees the target of some of the internet's worst and most motivated trolls, the sort that the rest of the world would not be acquainted with for several years. She was there for its most tumultuous era, when the company began a crackdown on involuntary pornography, otherwise known as "revenge porn." It was, at the time, an unthinkable reckoning-a company moderating its most toxic communities from the top down on an unprecedented scale, the kind of public intervention that Facebook and Twitter have only recently started doing after years of sustained pressure. A tech investor and co-founder of Project Include, an advocacy group for equality in the tech industry, Pao is most widely known as the former CEO of Reddit. Peel unlocks important metrics, such as LTV, repeat purchase rates, new orders and customers returning rate to level up your promo campaigns and make more sales.Ellen Pao has seen people at their worst. Are your promo codes gaining new customers? Are your customers returning for a second purchase? The key is to track the value of your promotions. ![]() The good news: all of this can be measured in Peel.
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